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Get Your Local Business Clients Noticed with Google Places

As a Virtual Assistant/Professional have you noticed an increase in demand for your services from local business owners? If yes, then make sure your client’s website sits prominently in the Google listings. For local business owners, it’s all about getting found in the community.

 

Google Places

 

A Google Places account allows a business to:

  • Have that prominent Google map show up beside the web address in the Google listings
  • Add up to 10 photos in the listing to showcase the outside of the building or the goods and services sold within the establishment

Time to Get Socially Serious

According to Facebook statistics there are over 500 million users on Facebook at present!  To break it down here is a small bulleted list of findings directly from Facebook itself:

  • More than 500 million active users
  • 50% of our active users log on to Facebook in any given day
  • Average user has 130 friends
  • People spend over 700 billion minutes per month on Facebook
  • There are over 900 million objects that people interact with (pages, groups, events and community pages)
  • Average user is connected to 80 community pages, groups and events

The Power of Social Media and Reputation Management

Recently someone “tweeted” about bed bugs in a large establishment in a big city. That establishment was taking part in one of the biggest events in the city – a Film Festival due to start this week. Many people would have seen that tweet and we know that bad news spreads “faster than the speed of light” on the internet, especially in Social Media.

How do you handle online complaints?

Are you aware of any negative comments posted on social networking sites regarding your company? Do you even care if a client posts a complaint saying they are not happy with your product or service? If you don’t care then you probably shouldn’t be in business.

Monitoring your online reputation

Consistent and constant listening and engaging in conversations regarding your business or industry will ensure you are in tune with your consumers and your competitors and automatically will be aware of any negative comments that will affect your business. By monitoring social networks for mentions of your brand, services and products or your domain name will make certain you can respond in “real-time” and not let any negative comments viral out of control.

Put Aside Your Email and Communicate Graphically with Screenshots and Video

Working virtually can often be wracked with miss communication and sometimes misunderstanding. Have you ever had a long dissertation of back and forth emails between a person about a certain project? It can be tricky to communicate your ideas and thoughts via email. Effectively communicating as a Virtual Assistant allows the client/VA relationship to grow so you may want investigate the option of adding video and screen shots to your communication methods.

The Trust Factor

Believe it or not one of the most important factors to think about while hiring a Virtual Assistant or working with clients is comprised of one word only, that word is trust. Without it, you might as well call it a day and close your computers. Let me explain in greater detail. Does your client trust you, and do you trust your client? Yes, it works both ways. Okay, how?

The Buzz about Video Marketing

There certainly have been many ways to do marketing business over the years.

There is still Outbound Marketing like ads in newspapers, magazines, the Yellow Pages, billboards and mailouts to name a few. And then there is Inbound Marketing where you draw your Target Market to your website. Inbound marketing can include Article Marketing, Email Marketing, Blog Marketing, Social Media Marketing, and more recently Video Marketing.

Some stats on the top Video Channel You Tube:

October 2008: 1 billion views per day of videos on You Tube

Don’t pull your hair out!

Starting a new business?

Starting a new business has many challenges and the new business owner can easily become overwhelmed by all the things that need to be done. A very simple solution is to partner with a Virtual Assistant who can take care of so many of the little details and keep the confusion down to a minimum.

It can be stressful to hire someone before you even have your “doors” open for business but it’s not like hiring an employee. By hiring a VA you only pay for actual work done so your money is not wasted on things like benefits, equipment, coffee breaks, time off, etc.

Communication Tips for VA’s and Clients – Hearing is Not Always Listening!

Throughout my various experiences in the business world, and I am sure yours as well, there is always a question of:Are you listening to me, or are you just hearing me? There is no doubt a huge difference.   Taking it a step further into the emailing era: the question can become, are you just reading my email, or are you fully absorbing and understanding it? One can actually equate hearing and listening to reading and absorbing to fully understanding.

Social Media Marketing: You Can Go Local Now!

Back when Social Media started, Internet Marketers were thrilled with the new opportunities to build their presence and their brand for their own companies and their clients.

Social Media now allowed people to contribute and share content in various ways throughout the internet, over and above their own websites and suddenly there was a resurgence in popularity of blogging, article writing, list building and email marketing.

However, Social Media Channels were in their infancy and were better suited to international and national on-line businesses. It was difficult if not impossible for local stores, brick and mortar businesses, restaurants and bars and almost anyone else to effectively use Social Media to get to their local target markets.