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The Product Launch Secret (psssst…It’s all About the Virtual Assistant… pass it on)

Have you ever launched a product on the internet? Actually launching the product is the easy part, its the build up before the launch that takes time and energy. You could do it all yourself or have your Virtual Assistant be an integral part in the process from pre-launch, launch and post-launch.

Sales Page:

  • write text for sales page – if your VA is a great copywriter, have them work with you to write up the sales page content
  • format and upload the sales page to your server
  • add product image
  • add shopping cart link

Reinvention of the Wheel or Design Change – You Decide

Back in the day, when there was no such thing as the Internet as we know it; no Virtual Assistants, and nothing even remotely close to the advanced technologies that we can utilize to get things accomplished in a timely and efficient manner, there was one thing that worked then and is still working for us now.

What is a Website Audit?

How old is your website? Is it a few years old or brand new? Are you happy with the level of website traffic you get each month? Does your site have all the necessities to make it work for you? What percentage of conversions do you experience each month: visitors? prospects? sales?

If you don’t know the answer to these questions, you need to do an audit of your website. You can make up a checklist and answer each item appropriately. It might look something like this:

  1. Does it display your “brand” and logo?

Too much to do and so little time?

Does that sound like you?

You have so much to do that you are only doing bits and pieces of each thing and accomplishing nothing. You aren’t alone.

Many business owners believe they have to do it all rather than ask for help, not realizing if they could better manage their time and delegate tasks they could actually save money. I was as guilty of this as some of my clients. It’s doesn’t have to be a difficult step to actually outsource some tasks you really don’t have the time nor the expertise.

Search Engine Optimization: How Important is It?

It is amazing how many Companies put up a website on the Internet but don’t know if it is optimized for Search Engine crawlers.

If you Google your Company Name and it comes up at the top of the first page, you may think your site is optimized. But what if your prospective customer is looking for a product or service and they use search terms or “keywords and phrases” to find what they are looking for? Would your Company Name come up on that search? If your site is optimized properly, ir probably will but likely not on the first page.

Affiliate Marketing, Social Media and a Virtual Assistant – A Match Made in Heaven

Affiliate marketing and social media can be compared to peanut butter and jam; a combination that just works. More and more internet marketers are introducing their affiliates to social media sites to help them generate affiliate sales. It’s a great idea and it does work. You’ll find that only a small percentage of affiliates have large email lists that can accommodate broadcasting affiliate announcements or emails so moving to more popular social networks such as Facebook and Twitter are more available and easier to help spread the word about your products or services.

How Can Hiring a Virtual Assistant Actually Earn You Money?

It’s really simple if you think about it. While a client is actually paying a Virtual Assistant for their time, and a job being worked on, the client will actually start making money in the process. Okay, how? Let’s say client “A” has a business, his or her focus would be to generate sales for whatever the business is. However, how can client “A” generate these sales when everything else needs to be in place first, and even more than that it is continuous work.    To elaborate further, a VA will insure that a web site is up and running, search engine optimization has been done, a press release has been written, social media marketing is done on a daily basis, a blog is live and active and the list can go on. Who is going to operate all of these things while client “A” is trying to generate and make these sales?

Having a business online today is not exactly the same as it was years ago. Years ago we created a web site and hoped that people would visit us. Of course there was still some prep work that was needed to be done, but today what is needed to get done far exceeds what was needed to do back then, which of course equals to time. Who has that kind of time?  Just looking at the to-do list alone is tiresome all by itself!

Your VA is an essential part of your Social Networking Strategy

Building an effective social networking strategy is essential for creating positive brand recognition for every company regardless of whether they operate online or are a traditional “brick and mortar” type business.

In today’s fast paced environment almost everyone researches businesses online to determine where they will eat, at what stores they will shop, or what companies can provide the services they need. They look for ease of use, prices and reliability. All of these can and should be formed by creating a business’s positive online presence.

Let’s talk about Customer Perceptions:

Perception is defined as how someone sees you and your company. Business owners who work primarily online, rely on their visual media – mainly their brand, logo and website to make the first impression, but perception management goes far beyond your logo! Your level of professionalism, how you answer the phone, how proactively you follow up, the clarity of your marketing message and your customer service levels all have an impact on how your customers perceive your company.

Systemizing Your Business

As an entrepreneur, your systems are the processes and procedures by which everything in your business runs. When your systems work, everything runs smoothly, or as smoothly as possible when running a business!

Systems are essentially a step-by-step process written out for each aspect of your business. They help you stay on track, they make you more efficient, they streamline your business and they help you see where you can improve and where your business is excelling. When your systems work, everything runs smoothly. When they don’t work, however, all heck can break loose.

Some potential systems include: