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copywriting

Is Your Copy Upside Down?

As a professional copywriter, I’ve seen my share of copywriting mistakes.

One that seems to be particularly common is writing copy that’s “upside down.” When you do this – when you don’t relay your message in the correct order – you lose your audience’s attention, and the sale!

You’ve probably seen copy that reads something like:

Professional Virtual Assistant Services

For over seven years, we have been providing virtual assistant services to the global community. With a proven history of excellence, you are guaranteed quality when you select ABC Company for your virtual assistant needs. You’ll find your load lightened, your schedule freed, and your business day more organized so you can spend your time making money instead of chasing your tail. Virtual assistants allow you to do more of what you love to do.

Virtual Assistants: What is PLR and How Can it Help you to Get More Clients?

Here’s a question that I received today. I thought it was such a valuable question that I wanted to share my response.

Dear Nicole,

I hear you talking about PLR articles, but I’m a Virtual Assistant, not an Internet Marketer. I need clients, not content.

Why should I care?

Dear Virtual Assistant:

Thanks so much for giving me the opportunity to respond to your great question.

PLR content can actually help you to get more clients. And, I’ll explain how.

Virtual Assistant Weekender Report – January 22nd

VIRTUAL ASSISTANTS: Here’s your Weekender Report to keep you “IN THE KNOW” with informative and entertaining resources week-newsfor your virtual business success this coming week! Included are:

VIRTUAL NEWS YOU CAN USE

 

1. As many of you know, I attended the Affiliate Summit last week in Vegas. I roomed with Super Affiliate Lynn Terry and you can read all about our Affiliate Summit West experience here on Lynn’s Blog.