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Danielle

How Much Time Do You Spend on Social Media?

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How much time do you find yourself spending on your social media marketing efforts each day? Or week?

 

I want to start dedicating more time on social media for my VA business. I spend a lot of time on social media for one of my niche blogs but want to dedicate time for my VA business. I am always putting those networks to the side. After managing all my clients social media accounts the last thing I want to do it update mine. But seeing the success my clients are having from my efforts makes me want to focus on mine as well.

 

I find posting just one update, like I just did today with a photo and text to, Facebook, Twitter, Pinterest and Google+ takes me quite some time. Each social network has a different format, size etc. It doesn't take much time to schedule a few posts into all my social media accounts to go out daily. But when I want to make a post more personal I find it can take me up to 30 minutes to do it all my networks, this includes editing the photo as well. That is a lot of time.

 

So I was wondering, how much time a day do you spend on social media marketing for your VA business? Do you just schedule posts for the week or do you manually update your networks? How much time do you spend networking with others on other peoples posts/updates?

 

 

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Ironic you wrote this post as I was just thinking the same thing today. It's starting to feel overwhelming trying to keep up with each one daily.

 

I do have scheduled posts with Hootsuite which you are well aware of since you are my Social Media VA ;) but I still do post a ton of my activity myself regarding my personal goings on and other business things of interest too that I come across on the fly.

 

My plan (I think and would love to hear others ideas) here is to focus on one Social Network per day for one hour and catch up with notifications plus add something new to it. I also will spend a bit of time engaging and also finding more followers in my target market.

 

For example:

 

Monday: Facebook Page

Tuesday: Pinterest

Wednesday: Google Plus Page & VA Community

Thursday: VA Linkedin Group & Page

Friday: Twitter & YouTube

 

Weekends - These will be a "free for all" period as my weekends aren't as scheduled so will just post to whatever social network interests me. Plus incorporate other new social networks that may be of interest.

 

One hour may seem like a ton of time per day but for me it really has a ROI if I spend that amount of time.

 

So this is my plan so far. It's not like I won't go to any of those social networks on other days but on those days I will zone in and focus on my marketing plan with them. ie) Getting new followers, making joint ventures, etc.

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I second with Tawnya in using hootsuite for managing social networking sites. Initially when I was not aware of this tool, some 4-5 hours I used to work on facebook, linkedin, twitter. And if some other websites to be worked on then the working hours go up.Hootsuite is that tool which saves a lot of my time. Now I got to know sprout social as one more tool to manage the social sites. I hope it will be more better than hootsuite as well.

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I joined a 31 day blog challenge this month and before I signed up I was looking around for a service that could autopublish my articles because there's just no way I was going to spend all day publishing each article to facebook, twitter and linkedin. It would have taken too much time. So I'm using http://dlvr.it/ You an even include an auto hastag that will publish to twitter so now I dont even have to think about publishing my articles to social media. I also like using Hootsuite to schedule some posts in advance.

Edited by PauletteVA
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Hashtags work on G+ (and I think Pinterest too) so use them there as well :)

Although I do have a Pinterest account, I really only use it once in a while to post photos. G+ personal pages cannot be auto-published to because there's no API for it and I don't have a G+ business account (just the personal) so what I've been doing is just publishing to my personal G+ account once I publish my article. Manually publishing to one social media site as opposed to all 4 is a huge time saver! And yes I have been using hashtags on G+ :)

Edited by PauletteVA
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I create a social media plan each Monday for the week. (I have a cheat sheet!) I have the things I post on a daily basis (inspirational on Monday, writing prompts on Tuesday, infographic on Wed, etc.) as well as extra stuff (like I'm meeting a client for lunch).

 

I have Tweet Adder (which used to be better) to send evergreen Tweets twice a day.

 

I probably spend two hours a week at most, and creating a plan at the beginning of the week really helps. I just go to the document each day and copy and paste the updates I've already pre-written. Then, it seems easy to do the off-the-cuff ones.

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There is some great information in this post! Thanks! :)

 

I spend far too much time in my personal social media and I'm just starting out with social media for my business so I don't have a plan yet, but I'm working on one!

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Hello! I am a VA student and am glad to be able to access this Forum. I am looking for tips or feedback re: pros and cons of using different social networking sites for one's VA business. (also if you know of an already existing thread). Thanks all!

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I recently participated in a series of social media, keywords, copywriting, and marketing classes lead by a very talented SEO Specialist who is a member of a local networking group. As a result, I am in the process of "re-branding". I am in the process of re-writing my website, as well as updating my social media. For the time being, I am focusing on only 3 social media sites: facebook, Google+, and LinkedIn.

 

Thank you very much to everyone for all the wonderful information. It has given me a lot to think about as I set up my "new" schedule and approach to social media marketing.

 

It's hard to add to the great information provided by other members already, but I will add this one tip:

 

To get the most "bang" for your buck out of your blog.... consider staggering the notifications of a new entry.

For example, if you publish your blog weekly, send the notification(link) to each social media site on a different day: Monday --> Google+, Tuesday --> facebook, etc

This will invite people to visit your blog over a period of time rather than all at once:

  • extending the time frame traffic travels your blog entry (and therefore your website)
  • reducing the "spamming" effect people can sometimes feel if they follow you on multiple sites
  • creating a reminder to those who follow you on multiple sites if perhaps they were too busy the last time they saw the notice

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Well, ahmmm. I believe that consistency is the key to gain success on Social media. Hmmm.. you can have your posts scheduled via hootsuite but it's best if you could spend at least 2 hours everyday to check all of your accounts, check for notifications, join conversations that tackle the same niche as yours. Creat online engagements and the such.

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