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Susanne C

Giving your book to a client is more effective than a business card

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It is so easy to create a book and have it published by Createspace for less than $2. Most VA's have a report they give away for free to get an email list,,,well you can expand that report to 24-50 pages and create a book that will impress your clients no end and your book will not end up in a pile forgotten like so many business cards do. Your book will create the impression that you are leader in your field,,someone to be trusted and someone who knows what they are talking about.

 

I created two books - WordPress Starter Guide For Authors and Why hire a Virtual Assistant

 

I have even created a coloring book for Adults that I give as gifts to my clients to help relieve stress. I also include a package of colored pencils to get them started.

 

As a former Librarian, I love books so giving a book out instead of a business card is a natural thing for me to do.

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Great idea Susanne, I'm going to take a look at Createspace. Thanks for sharing! Coloring books are HUGE right now, I've been seeing and hearing about them everywhere. Love the idea of giving them to clients with some coloured pencils. :)

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That is such clever marketing! Really establishes you as the "real deal" and not just some wanna-be with a stack of business cards, which a lot of people think of VAs once they hear our rate!

 

Best wishes.

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