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Does anybody know what the biggest difference in aweber is between a regular letter and a blog broadcast. I understand that the blog broadcast will automatically pull 1 or 2 sentences when a new blog is posted, but it seems that it takes more work to set it all up if you say want more text then what it gives. Anyway just looking for some answers on aweber and the best practices.
What are your thoughts on this topic? This article puts the '7 deadly sins' into the perspective of email marketing habits to avoid. Check it out here: http://www.marketingprofs.com/articles/2013/9844/seven-deadly-email-marketing-sins-and-how-to-avoid-them
I found this article on www.smallbiztrends.com. You can click the link for the full article, but here's a summary: 1. Be personal & relevant 2. Never "just check in" 3. Friday's and weekends ARE still prime time (ESPECIALLY if the prospect is in launch/just launched phase; there's no such thing as "down time"!) 4. Timing is everything 5. You can go above, but don't go around 6. Silence is death Email is one of the most effective tools for staying in touch with prospects, and continuing to send out personal, relevant and useful information. Keep in mind the email etiquette and mechanics to ensure your email will stand out and support your efforts to build a long-term relationshp.