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I like things to be simple...after a long day at work, I don't feel like coming home and tackling marketing, planning, bookkeeping, etc. so when I find an article that explains things simply, I love it! Here is one such article. I thought it really made the process much more simple and definitely read some of the comments as well as there are good ideas there too! Enjoy! http://smallbiztrend...eting-plan.html Cathy