Jump to content

ianscott

Free Member
  • Content Count

    28
  • Joined

  • Last visited

Community Reputation

1 Neutral

About ianscott

  • Rank
    Regular Member
  • Birthday 10/08/1963

Contact Methods

  • Skype
    ianhughscott

Profile Information

  • Location
    Orangeville, ON
  • Interests
    SEO, Fly Fishing, Home Winemaking, Camping, Hiking, Classic Rock, Hanging Out With My Sons

Previous Fields

  • LinkedIn
    http://www.linkedin.com/pub/ian-scott/1/b19/b62
  • Twitter
    https://twitter.com/ianhughscott
  • Skype
    ianhughscott
  1. As I pointed out in an earlier post, Google made an update to their algorithms which targeted low quality exact match domain websites. Matt Cutts has confirmed that at the same time, a major Panda update is being rolled out and will take several days to be fully implemented. This is not a "Panda Refresh" but an algorithmic update to previous Panda versions. It is being called "Panda 20" as it is the 20th update to Panda. It's also quite major as it will apparently affect more than 2.5% of all English search queries. Be prepared for some stormy Google search results. At this point, I'm not seeing much difference in sites that I am monitoring but it could be several days before anything noticeable appears. Two and a half percent does not seem like a lot on the surface, but in terms of real numbers, it could affect hundreds of thousands of websites as well as search queries. Let us know if you have been negatively or positively affected, if there's been a change for you. For everyone that is negatively affected, there will be others who will experience a positive affect in the SERP's. Ian
  2. Good job, Traci! glad to read you were not affected by the update.
  3. First, it was a pleasure to make the acquaintance of some of you that attended the Virtuoso Seminars. I am thankful I was able to "sit in" on Thursday, and there was some really awesome information shared by the presenters that I listened to, as well as some great sharing of information by attendees. It was fun to be the "token guy" with all the fun ladies in attendance! It really was informative and I learned some really good things on Thursday; I know I would have learned more if I had been able to attend more of the sessions. Ok... in the evening (EDT) of September 28th, Matt Cutts sent out two tweets that had some people running to check their search engine rankings. Here is the first tweet: An hour later: I know that for my sites, there are a couple that are close to "exact match domain" names, and there was no major ranking change. I have not checked other forums and associates that I keep in touch with, so I cannot say at this point if there was much affect. However, I'm assuming that what this algorithmic change is targeting are those sites that have very little content and are ranking by virtue of a domain name that is an exact match for a common search phrase. It's kind of odd to me in a way that this even ever occurred that a website could rank well by virtue of having a domain name that matches a search phrase, but has little or poor content on it. But, if Google did give those types of sites some kind of advantage, then of course, people will find them, register them and use them. Why not? It would be stupid not to take advantage of it, if you could. However, in the past, sites that have good quality content and lots of it, would still often outrank EMD sites that did not have good content, but there were situations where these EMD sites would rank well, for no other reason it appeared, that it had an EMD name. Anyhow, just a heads up to anyone who has put their hopes in an EMD name website - you better get cracking and get some quality content up!
  4. Well... a few comments here (sorry I am late to reply, had a family tragedy over the weekend and am trying to help and assist some family members): 1. People have been saying SEO is dead for many years. I think I recall that back in 1999. 2. I am not sure why Ed thinks that this weekend there is going to be a major shakeup in Google's SERP's. Ed writes, "In the next few days, Google is about to dump on SEO practices from a great height," Unless Ed has some kind of inside scoop, I question his statement. It is true that based on past experience, many are suggesting that Google could be planning on rolling out the next Penguin update - however, previous predictions have been found to be incorrect. 3. I am not sure what the relevance of Matt Cutts' tweet is in this particular article. It seems to me he was referring to this video on this sales page which Matt seems to have taken a direct quote from. Matt Cutts has often said he does not like "Blog Networks," and Google does look for ways to find the footprint of such networks. However, using blog networks is not the only way to do SEO. 4. In a previous post, Ed Dale also quotes Matt Cutts as reported by Barry Schwartz, here: The Coming Googagen. Unfortunately, Ed does not link to the source, where folks can go and see that Matt Cutts replied and tempered his words with: Let's remember Ed has his own business with products and training courses to sell. Could Ed be correct with his warnings that include doomsday language? Perhaps... but he may also be doing some salesmanship of his own stuff. I could be wrong, but I do believe there will always be a use for people and individuals who study SEO, test, learn, and help sites rank better. Methods and signals have changed over the past 12 to 15 years and there is no doubt they will continue to change and adapt.
  5. It sure is! But if you enjoy something, it's not so bad
  6. Awesome! Good to see that, Traci.
  7. Have you checked your search engine rankings in the past couple of days? On the 24th of July, 2012, Google announced that a Panda Update had been released which affected about 1% of websites. This update would be Panda 3.9. Checking the sites I provide SEO for (both our own and clients), I've seen no major movements in the SERP's. Have you?
  8. Hey folks... looks like Google is really trying hard to confuse web masters now. About the 19th or 20th of July, 2012, Matt Cutts of the Google Web Spam team posted on his Google Plus profile about the fact that many web masters are now getting "Unnatural Link Warning" letters in their Google Web Master Tools account. But... apparently you might be able to ignore the warning. Confused yet? Me too. So are a lot of other people. You can read Matt's post about this here: https://plus.google.com/109412257237874861202/posts/gik49G9c5LU Also, some commentary on it here, http://searchengineland.com/insanity-google-sends-new-link-warnings-then-says-you-can-ignore-them-128297 and here: http://searchengineland.com/google-updates-link-warnings-128431
  9. Hi Ashley - first thing to do is to look at your onsite SEO and make sure it's not overly spammy with keyword stuffing. An onsite SEO audit could be helpful. Also, take a look at my first post on the subject for some suggestions. Also, take a look at any link building that might have been done to the site, including over optimized anchor text.
  10. For all of my sites, Google is the number one source of traffic with thousands of visits per month on our more highly trafficked websites. Bing does seem to be getting a small but increasing share of search although it is still lagging way behind as a traffic source.
  11. ianscott

    SEO

    Great conversation going here! As Ronnie has pointed out, SEO can be quite an interesting subject with a lot to think about. With regard to the recommendation to install the "All In One SEO" plugin, I used to recommend that as well - but I no longer do. Not because it does not do its job, but because there is another one that does the same job more efficiently. "All In One SEO" loads over 2,000 lines of code every single time a post is viewed... this can slow your site down as well as use up server resources if you're getting traffic. Now, I am using and recommending "Greg's High Performance SEO" plugin. Because of the way WordPress has been developed, it is difficult to get SEO plugins to work really well without having many lines of code being required to load, but Greg's plugin only has 700 which is a considerable reduction and savings in resources. As far as alanpoly's and Jerri G's questions above: The "Title" field is what you want a post to have as far as what Google and other search engines will show in the search engine results pages. This is the same for the description which is that blurb of text under the title of a webpage in the search engine results.
  12. Yes, it should be an interesting course. There are quite a number of different search operators that you can use with Google - hopefully they'll provide a "cheat sheet" with them all.
  13. Traci, Amazon has their own URL shortener. I don't think that shortening the link is against their new agreement. When you log into to your Affiliate account at Amazon, and see the "Search For A Product" feature, and use that. This will give you a list of products that match your search. On the right hand side of each product in the list is "Get Link" and beside that is an arrow pointing downwards. If you click on that arrow, you will get a little box with the full URL including your associate ID and then there is also the option to "Shorten the URL with amzn.to?" Try that! Much nicer shorter links!
  14. You are very welcome, Linda. I have more to add, and will also create a full glossary soon, too!
×
×
  • Create New...

Important Information

By using this site, you agree to our Terms of Use.