Event created by Tawnya Sutherland
>:>: Going to miss this one? No worries — grab a VIP Pass and you’ll get the full replay, notes, and many more goodies (yep, $2000+ in Swag gifts!).
Grab a VIP Pass
TOPIC: The Client-Magnet: Nail Your Niche, Keep Clients Longer
SPEAKER: Adam Engberg
WHAT YOU'LL LEARN:
Grab a VIP Pass TOPIC: The Client-Magnet: Nail Your Niche, Keep Clients Longer
SPEAKER: Adam Engberg
WHAT YOU'LL LEARN:
Most VAs aren’t underpaid—they’re under-positioned. In this practical and entertaining session, Adam Engberg shares how to define a niche that attracts better clients, boosts your rates, and reduces your workload.
You’ll learn how to:
- Nail your niche using “barbell positioning” (secure core + safe experiments)
- Craft a Minimum Viable Offer that delivers quick wins
- Use retention rituals to keep clients long-term
- Avoid high-drama clients with the “Anti-ICP” method
- Leverage “Searchless SEO” so the right people find you organically
If you’re ready to sharpen your positioning and become a magnet for high-quality clients, don’t miss this session.
AdamEngberg – Co-founder of Kirmada, the productivity software for VAs, Adam is a lifelong advocate for business technology innovation.