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The VA Blog

The Virtual Assistant Rockhound – Are You a Diamond in the Rough?

Many of you don’t know this but I’m a Rockhound.

YES, I collect precious stones just for the thrill of it which you can see from my coffee table display in the pic on the right. But this time I’m looking for some different types of gemstones than I typically collect at rock quarries and mines on my off road travels. I’m traveling around the world virtually today popping into small towns, cities and communities to dig up a handful of Virtual Assistant gemstones who’d love to share their business knowledge with other VAs in my VAVS12 collection.

Does Your VA Business Website Have a Responsive Design?

Have you been chatting lately with your business colleagues and heard the phrase “responsive design” pop into the conversation but didn’t have a clue what it was all about? Don’t worry, we’ve all been there and hopefully after today you’ll be educated enough to join in with your point of view the next time that conversation does arise.

Does Your Virtual Assistant Business Website Have a Responsive Design?

Let’s first define this phrase (Wikipedia):

Responsive Design: is an approach to web design aimed at crafting sites to provide an optimal viewing experience—easy reading and navigation with a minimum of resizing, panning, and scrolling—across a wide range of devices (from desktop computer monitors to mobile phones).

Easily Start up Your Virtual Assistant Biz Over the Summer!

YES You Can Do It!

It’s summertime here in North America and you may be wondering what to do with the extra time on your hands.

Here’s an idea…

Why not invest in yourself and start a career as a Virtual Assistant?

Download my VA Startup Checklist here

Imagine having your own business and being your own boss by the time the kids are back in school?

Marketing Campaign Ideas That Engage Your Audience

The first thing you have to understand when you want to conduct marketing campaigns either for your business or your client is that engaging with the audience is why audiences engage in the first place. What makes an audience member step out and share, like, comment, or participate in your marketing campaign? It’s either due to the competition, the social kudos, the exclusivity, or the feeling of satisfaction of having created something or done something good.

If you can create marketing campaign ideas that play on those factors, you’ll create winning, engaging marketing campaigns that produce extraordinary results, every single time. Here are a few ideas to get your creative juices flowing.

Are You Managing Your Time or Is It Managing You?

It’s amazing how much some Virtual Assistants manage to get their work done, while others seem to be stuck in a rut without enough time in the day to accomplish much of anything. But, here’s the secret. Every VA has the same amount of time in every single day. It’s one way in which we are all created equal. Every Virtual Assistant has the same 24 hours in a day.

How to Justify Raising Your Rates

How much money are you making from your business?

How hard are you working for that money?

Are you trading dollars for hours?

These are all important questions to ask yourself and most often they lead to one important decision.

It’s time to raise your rates.

Unfortunately many business owners struggle with this concept. They fear that raising their prices will make them lose money rather than make it. This is a mindset problem and one that needs to be overcome. The first person you need to be able to convince about a rate increase is you.

How to Raise Your Virtual Assistant Rates

10 Great Ways to Turn Your Facebook Fans into Paying Customers

facebook-fansFacebook is a simple yet effective way to promote your business as it allows you the opportunity to reach billions of people with the click of a button.

The goal of any business is to make money but to do that you have to convert your fans into customers.

This isn’t as difficult as it sounds, though.

Here are 10 different ways to maximize the potential of your social media following.

1. Offer a FREE sample to your friends on Facebook if they SHARE your post/video to their list of friends.

Using Video Marketing to Get New Clients

We can all agree that Google is the largest search engine on the web right? But do you know what the second largest is?

If you guessed YouTube (which is actually owned by Google) then you are one smart cookie!

Videos are being searched and viewed more than ever nowadays. And as an SEO specialist let me tell you it’s 100 times easier to get to the top of the search engines with a YouTube video than trying to optimize your website to rank high in the search engine results pages.

Are Your Crappy Headlines Hindering Your Email Open Rate?

I was having this exact problem last month…

enquirerUpon looking at the open rates of my emails I was noticing an increased downward spiral of user open rates on my email list. It made me start asking myself why are people not opening my emails?

Was it because I spent most of my educational period in highschool English class in the detention room for skipping class? Yes I admit, I was the rebel teenager in highschool, go figure ;)

Was it my friendly and warm Canadian writing style pushing people away EH?

Organizing Your Online Client Research Using Google Chrome

Have you ever had a bunch of windows open in your browser window doing research for a client that you just don’t have time to thoroughly read but want to save and read at a later date?

bookmark1This happens to me all the time be it for business or personal internet research.

Did you know that if you use Google Chrome you can save all these open tabs/windows into one bookmark folder and then open them all up again all at once when you have time to finish your research? How cool is that?