Diversification: Fishing with a Bigger Net
Diversification in business is good and shouldn’t be overlooked or taken lightly. Businesses just starting out are encouraged to find their place, or niche, in the business world. For some, that’s as easy as determining the types of services to be offered...Common Mistakes That Stifle Entrepreneurial Success
Entrepreneurs are no different from other people in that we all make mistakes. The difference is that when an entrepreneur makes a mistake, their business suffers. The good news is, many of these mistakes can easily be avoided. Let’s take a look at the five most...Colours that Talk!
In nature, colour is used to communicate all the time. We can often tell males from females because of their colour vibrancy. I find it almost funny that in the bird kingdom the males are most often the most brightly coloured, with the most vibrant markings –...Ready, Set, Market!
Marketing is easy when you have a plan. A marketing plan that is. It’s hard to showcase your business if you don’t have a clue what to do or when so let’s talk about creating a marketing calendar. The beginning of a new year is the perfect time to...
