The Power of Social Media and Reputation Management

Recently someone “tweeted” about bed bugs in a large establishment in a big city. That establishment was taking part in one of the biggest events in the city – a Film Festival due to start this week. Many people would have seen that tweet and we know...

How do you handle online complaints?

Are you aware of any negative comments posted on social networking sites regarding your company? Do you even care if a client posts a complaint saying they are not happy with your product or service? If you don’t care then you probably shouldn’t be in...

The Trust Factor

Believe it or not one of the most important factors to think about while hiring a Virtual Assistant or working with clients is comprised of one word only, that word is trust. Without it, you might as well call it a day and close your computers. Let me explain in...

The Buzz about Video Marketing

There certainly have been many ways to do marketing business over the years. There is still Outbound Marketing like ads in newspapers, magazines, the Yellow Pages, billboards and mailouts to name a few. And then there is Inbound Marketing where you draw your Target...