Virtual Assistant Training Blog

A Social Media Contract – Necessary or Not?

It is not surprising today that many Virtual Assistants (VA's) are asked to help streamline social marketing activities for their clients. Which is understandable. Just keeping on top of comments on your Facebook page, reading tid bits of information in your twitter...

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Even Virtual Assistants Can Outsource to Virtual Assistants

Sometimes your workload as a virtual assistant can get quite heavy. One of the best ways to handle it is to outsource some of your work to other virtual assistants. But, where do you start with that? Let's dig a bit deeper to get your mind wheels spinning. If we can...

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Diversification: Fishing with a Bigger Net

Diversification in business is good and shouldn’t be overlooked or taken lightly. Businesses just starting out are encouraged to find their place, or niche, in the business world. For some, that’s as easy as determining the types of services to be offered or products to be sold. The diversification comes into play with how we operate in a chosen niche.

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Common Mistakes That Stifle Entrepreneurial Success

Entrepreneurs are no different from other people in that we all make mistakes. The difference is that when an entrepreneur makes a mistake, their business suffers. The good news is, many of these mistakes can easily be avoided. Let's take a look at the five most...

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Colours that Talk!

So often I speak to business owners who say they chose those specific colours because ‘they liked them’, or ‘they were pretty’, or because that is what their designer chose. But the real trick in choosing colours for business is too use the hues and shades that appeal to your target audience, not to you. Think about it – who are you trying to appeal to? Obviously you already like your business – you are running it?

We spend so much time and money on marketing, social media, and promotion, but why not use the science of colour to attract clients as well?

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Ready, Set, Market!

Marketing is easy when you have a plan. A marketing plan that is. It's hard to showcase your business if you don't have a clue what to do or when so let's talk about creating a marketing calendar. The beginning of a new year is the perfect time to create your own...

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Your Social Media Presence – Getting the Word Out

I've been talking to many prospective clients this week in preparation for business planning for 2010. Not surprisingly, one of the biggest service online business owners are looking for is social media help, more specifically how to use Facebook, Twitter and...

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12 Days of Virtual Assistance

On the first day after the holiday my VA prepared for me: an SEO ready website On the second day after the holiday my VA prepared for me: two ghostwritten articles and an SEO ready website On the third day after the holiday my VA prepared for me: three personalized...

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The Christmas Season – and burnt cookies:

Mmm Christmas morning: Time to watch our kids open the presents we have purchased for them, and basking in the glow of praise when they eat the special Christmas morning breakfast we have lovingly prepared. For so many of us, Christmas brings feelings of warmth, happiness and love – but what happens when you are an entrepreneur, and all of a sudden Christmas now includes a business struggling in a downturned economy, or client deadlines that have crept up on you and loom now dangling timelines right in front of the sugarplums that should be dancing in your head? What happens when the feeling of being overwhelmed turns the Christmas season from a glorious meal – into dry burnt toast?

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